Despite the progress of the world, 2 million children under the age of 5 still die of infections like diarrhoea and pneumonia each year. That’s more than 5,000 children a day, an unacceptable fact as many of such deaths can be prevented by the simple act of washing hands with soap.

In the last 4 years Lifebuoy soap has reached 183 million people to teach them healthy hand washing habits. Last year, Lifebuoy adopted Thesgora, India and by teaching healthy hand washing habits, reduced incidents of diarrhoea from 36% to 5%. This year, they will adopt Bitobe, Indonesia.

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Sponsored by Lifebuoy